Pricing and Profits
Ahhhh, the age-old dilemma that has become part of every type of business, especially dealers. Never goes away and becomes…
2020 planning
Many dealers in our industry operate using a fiscal year that mirrors the calendar. If you are one of these…
Making your customers happy is not enough
What’s the difference between a traditional customer and a customer as a partner? About five times the business. “Partnerships are…
Leadership in change and uncertainty
Adapt and Thrive in any environment Successful leadership requires navigating your organization through periods of change and uncertainty. Learn how…
The One-Day Dealer Conference offers over a week of training in a day
Want a crash course on dealership aftermarket offerings, dealer field-based technician autonomy, tax updates, learn the new lease standards, best…
Is your personalization approach actually personal?
It’s really fascinating to speak with organizations about their personalization strategies. They speak often about things like “customized content” or…
Eleven big brand mistakes companies regularly make
Brand expert Lindsay Pedersen says she sees companies make the same mistakes over and over. Do you recognize yourself in…
KASTO: Success runs in the family
KASTO has been around for 175 years – making the sawing and storage technology specialist one of the oldest family-owned…
Scarcity of Attention: The most significant Marketing Challenge of our time
Manufacturers at a marketing crossroads discover the power of a simplified message, repeated relentlessly The most significant marketing challenge of…
One-day Dealer Conference special offer – Send your co-workers for only $99 each
Material Handling Wholesaler officials have added a special incentive to bring more employees from each dealership to the One-Day Dealer…
The Basics and Benefits of Competency-Based Training
Training and development play a critical role in important business outcomes like employee retention, professional development, and hiring processes like…
Managing Dead Stock
Our industry has evolved through many stages over the past 30 years. The notable development over our history however is…
Price-the most perplexing issue of sales
I wish I had a dollar for every salesperson who told me the biggest objection he or she gets is…
Rental and Leasing trends and more on the One-Day Dealer Conference
In past months we covered potential paradigm shifts dealers and customers must adapt to. We also noted how companies that…
First Aid for Burned-Out Teams
The team’s exhausted. They’re burned-out, and I am too. I don’t know if we can recover. We’ve been working at…
Protecting yourself and your employees when handling contaminated Sharps
Sharps are objects that can penetrate a worker’s skin, such as needles, scalpels, broken glass, capillary tubes and the exposed…
Why Organizations claim they want change, but really don’t
We had an organization come to us that was struggling with getting sales trajectories turned around – a common problem…
Seven reasons not to share Ownership with key employees
Many business owners consider at some point sharing ownership of their company with one or more key employees. Sharing ownership…
What would your Mother say about your sales practices?
The newspaper headlines read, “Inquiry Sought into Sales Practices.” Uh oh. Sounds guilty to me. But as is usually the…
Communicating with purpose
Everywhere I go I hear the same thing. “We need better communication”. I can’t think of one client that I…
The Ten Commandments of Creating Lifetime Customers
Everyone has experienced this at one time or another. What you thought was going to be a simple everyday transaction…
Either Adapt or be Obsolete
I don’t know about you, but I probably go through about 100 emails a day related to the equipment and…
Five qualities that separate Extraordinary Salespeople from the rest
Sales is a competitive business and a tough one at that. If a candidate doesn’t have the right qualities in…
The Ten Commandments of Creating Lifetime Customers
Everyone has experienced this at one time or another. What you thought was going to be a simple everyday transaction…
$200 Early-bird discount for the One-Day Dealer Conference is July 30th
If you are looking for a one-day conference designed to educate, network and to take new ideas back to for…
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Magazine & eNewsletter
Our magazine is published and mailed monthly, Material Handling Wholesaler offers feature columns and special coverage of important industry issues.
Weekly Newsletter – Get the latest industry events and people news in this weekly e-newsletter as well as direct access to Wholesaler’s Source Directory and link.
Current Supplements
The Material Handling Equipment Distributors Association (MHEDA) just announced the launch of its first-ever Quarterly Industry Sentiment Survey, introducing a…
The latest industry indicators suggest forklift dealers are entering the second half of 2026 with cautious optimism. Customer activity is…
New orders of metalworking machinery, measured by the U.S. Manufacturing Technology Orders Report published by AMT – The Association For Manufacturing…
Rockford, Illinois-based The Caldwell Group Inc. has secured the strategic hire of Melissa Searle, sales engineer. She brings a wealth…
Trade group recognizes Port for strengthening U.S. supply chain The Port of Long Beach was honored recently for its leadership…