Seasoned SaaS product leader to drive innovation and execution across VitalEdge’s product portfolio

VitalEdge Technologies has announced that Erick Rowe has joined the company as Vice President of Product Management, reporting directly to Chief Product Officer (CPO) Shri Rajagopal. Rowe will work closely with Rajagopal to execute the company’s multi-year product strategy, accelerate innovation, and embed best practices across the product organization to deliver even greater value to customers. 

“Erick’s appointment is an important step in advancing our product vision,” said Shri Rajagopal, Chief Product Officer at VitalEdge Technologies. “His extensive experience building high-performing product teams, driving operational excellence, and delivering customer-focused innovation will be instrumental as we enhance our product portfolio and strengthen alignment with the dealers we serve.” 

Rowe brings more than 25 years of experience scaling B2B SaaS businesses across supply chain, fintech, manufacturing, and other competitive industries. Most recently, as Head of Product at Infor Nexus, he led product and AI strategy, reorganized the product function to improve efficiency, and supported customer success. Prior to Infor Nexus, Rowe led Oracle’s Retail ERP product management team, where he successfully integrated the MICROS Retail acquisition, consolidating more than 30 applications into a streamlined suite. A recognized innovator, he holds multiple U.S. patents in second-screen technology and AI-powered invoice matching. 

“Adding Erick to our team will allow us to move faster in executing the product priorities that matter most to our customers,” Rajagopal added. “As a team, we will continue to innovate, align closely with market needs, and deliver solutions that set the industry standard.”

Rowe holds a bachelor’s degree in Business Administration and Management from Concordia College and an MBA in Strategy and Computer Science from the University of Minnesota’s Carlson School of Management. Originally from Minnesota, he will be working out of the Boston office in the coming months.