UniCarriers® Forklift, part of the equipment line of Mitsubishi Logisnext Americas (Logisnext), has announced a new strategic partnership with Mobinsa, a prominent player in the Mexico and Texas markets. This collaboration marks a noteworthy milestone for UniCarriers as it expands Mobinsa’s reach and service offerings to El Paso, TX, and Odessa, TX.
As the new official authorized dealer of UniCarriers® forklifts in the region, Mobinsa will provide its customers with the best-in-class material handling solutions and unparalleled service support. In addition to the full lineup of products available in the Mexico market, Mobinsa will continue its commitment to exceptional customer service that sets a strong infrastructure designed to support the industrial bridge between Mexico and the Southern border.
“We are honored to grow our network of authorized dealerships through this expanded territory,” said Niels Tolboom, Director of North America Dealer Sales at Mitsubishi Logisnext Americas. “Mobinsa’s dedication to customer service and their specialized services approach align with our mission to provide customers with the highest-quality material handling solutions and exceptional service.”
With UniCarriers® Forklifts’ experience as a leading forklift manufacturer specializing in comprehensive customer support programs and with Mobinsa’s focus on delivering high-class service and a strong focus on customer satisfaction, the partnership is set to make a positive impact on customers in the West Texas region.
The addition of Mobinsa as a dealer not only expands UniCarriers’ distribution footprint in the region but will also benefit end-use customers. Together, the two companies plan to develop a rental fleet that focuses on both short-term rentals (STR) and long-term rentals (LTR) for the territory.
“We envision a strong partnership with UniCarriers, a company renowned for its quality products, strong business values, and diverse business background,” said Luis Gerardo Garza at Mobinsa. “We look forward to offering our customers top-tier products that meet their industrial needs.”
