Brian MacFarland MEC headshot 2025

MacFarland promoted to MEC President

Listen to this article

MEC® Aerial Work Platforms, a manufacturer and supplier of Mobile Elevating Work Platforms (MEWPs), has announced key leadership appointments to build for future growth. Brian MacFarland has been promoted to President and will lead the company’s day-to-day operations and management.  David White, who has served as MEC’s President since 2007, will serve in an advisory capacity, being named CEO and Vice Chairman of the Board.

Brian MacFarland joined MEC in 2020 as vice president of parts and service and has served as MEC’s Executive Vice President since February 2025.  Before joining MEC, MacFarland served as General Manager and President at Equipment Parts Wholesale (EPW), where he led the company through its sale to TVH.  His career in the aerial lift industry began in 1995 with UpRight, where he gained progressively more responsibility in parts and service over seven years.  MacFarland is also a U.S. Marine Corps veteran.

David White shared, “Brian has been instrumental to our leadership team through our tremendous growth, and the time is right for this transition.  He has the leadership, vision, relationships, industry experience, and operational knowledge to take MEC to even greater heights as a mainstream supplier of booms, scissors, and mast lifts.  It has been an honor to serve as MEC’s President and look forward to supporting MEC in an advisory capacity.”

Brian MacFarland shared, “I am honored and excited for the opportunity to lead MEC as its next President.  The company is extremely thankful to David White for his leadership, strength, and resilience to fuel MEC’s growth.  David’s time will be best remembered for establishing MEC as a high-quality, niche provider while building a foundation for MEC to become more mainstream, having greater industry influence and significance.  I appreciate that David will remain close to the business in an advisory capacity – his knowledge of the industry and the products is invaluable.”

Magazine & eNewsletter

Printed Monthly Magazine

Published monthly, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Digital Monthly Magazine

Published on the fourth Thursday of each month, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Material Handing Wholesaler Weekly Newsletter

Our Weekly newsletter is emailed every Tuesday and contains the latest Industry Events and People News, Source Directory, and important Industry Links.

Forklift International Weekly Hot Sheet Newsletter

Published every Monday morning with the latest material handling equipment
available for sale.

Share the Post:

Related Posts

Our Current Issue

Trader Network

Magazine & eNewsletter

Our magazine is published and mailed monthly, Material Handling Wholesaler offers feature columns and special coverage of important industry issues. 

Weekly Newsletter – Get the latest industry events and people news in this weekly e-newsletter as well as direct access to Wholesaler’s Source Directory and link.

Current Supplements







Geekplus Deploys Moving-Type AMRs at Multiple Toyota Motor Corporation Plants

Listen to this article Supporting fully unmanned inter-process transport from inbound receiving to picking Geekplus Co., Ltd. has announced the…

Partnerships, Perspectives and Possibilities Take Center Stage at PTDA Canadian Conference

Listen to this article More than 160 power transmission and motion control (PT/MC) industry professionals gathered in Montréal, Québec, June…

Sensory Robotics Launches UL-Certified 3D Virtual Robot Safety System

Listen to this article Cincinnati safety startup debuts its SR-1 fenceless human and robot collaboration at Automate 2026 in Chicago…

Using Supply Chain Technology to Drive Operational Excellence

Listen to this article Southern Glazer’s Wine & Spirits is the world’s largest wine and spirits wholesaler, serving 47 markets…

Hyster launches XN2 electric forklift: High-performance evolution of a proven electric workhorse

Listen to this article Updated counterbalanced electric lift truck series builds on proven capability of E-XN series with greater configurability,…