Inmar announced that its acquisition by ABRY Partners is now complete.  ABRY Partners acquired Inmar from New Mountain Capital, which made its original Inmar investment in 2007. Boston-based ABRY Partners is known for building healthcare, media, communications and information services companies. 

As part of New Mountain’s portfolio, Inmar has achieved significant growth, in large part the result of strategic investments in its platform, expansion of services in analytics and digital promotions, and the use of cloud computing.  Over the course of New Mountain’s ownership, Inmar’s earnings approximately doubled.

Inmar Chairman and CEO David Mounts said “New Mountain has been a great partner over the years and has helped Inmar execute on our business building and growth strategy. As we look forward, ABRY is the right partner for Inmar as our growth continues to accelerate.  As shoppers use emerging technologies to test the limits of retailers and manufacturers, Inmar will continue to focus on ways to deliver value to brands and retailers, and make a consumer’s shopping experience more elegant and efficient through new technology and analytic insights.”