Navigating today’s supply chain requires more than trucks and warehouses—it takes vision. In this episode of The New Warehouse Podcast, Kevin chats with Peter Coratola, Founder and CEO of EASE Logistics. Based in Dublin, Ohio, EASE Logistics has grown from a startup launched during a hectic season of Peter’s life into a thriving asset-based 3PL.

Today, EASE is piloting an autonomous truck platooning project, partnering with the state of Ohio and major technology providers to test a safer, more efficient future for freight movement. Peter shares how his company approaches innovation, why safety and service remain top priorities, and what autonomous trucking could mean for logistics in the years ahead.

Building a Business on Service First

When Peter Coratola founded EASE Logistics, he set out to address what many competitors overlooked: consistent service. Launching the company while raising a newborn and caring for a new puppy, he saw opportunity in the basics: speed, visibility, and reliability. “I saw some areas in the industry where I felt like just turning the knob a little bit, communication, 24/7, visibility, just a few clicks really can start to separate yourself.”

EASE’s commitment to excellence began with automotive production, where even minor delays can shut down a line. By prioritizing two-minute response times and strict compliance, EASE quickly gained credibility in an industry that demands perfection. The name “EASE” wasn’t just branding—it became a philosophy. As Peter explains, “Being the easiest company to do logistics with continues to be our focus, but also elevating that user experience, making every engagement a positive experience.” That foundation created a service model that fueled organic growth across adjacent industries.

Redefining Innovation Beyond Technology

For Peter and his team, innovation isn’t just about high-tech investments—it’s about elevating the overall experience. “I think there’s a perception out there where innovation is always directly tied to technology or large investments in technology. How we look at innovation here is how we can elevate any experience.” EASE has embedded this mindset into everything from communication standards to how they empower employees.

Technology plays a role, but only if it enhances rather than replaces human connection. As Peter notes, “We’re a people-led, technology-enabled company.” This philosophy ensures that automation supports employees by eliminating redundant tasks while preserving the customer relationship at the center of logistics. EASE’s ability to innovate in simple, tangible ways has proven to be as impactful as complex technology rollouts. It’s not about chasing the flashiest tool—it’s about making sure every interaction is faster, smoother, and more reliable for customers, carriers, and partners.

Autonomous Truck Platooning: Piloting the Future

EASE Logistics is also leading the charge into autonomous freight movement with a state-backed platooning pilot. “Autonomous platooning is where two vehicles are going the same route, and the second truck can get in front of the lead truck, and technology allows that second truck to come up close, turn on the technology, and autonomously platoon or drive following that lead truck.” This innovation has the potential to transform long-haul trucking by enhancing safety, expanding coverage, and improving cargo efficiency.

Testing along the I-70 corridor, EASE and its partners have gathered data across weather conditions, road types, and traffic volumes. While the road to mass adoption remains long, the potential is significant. As Peter puts it, “It’s a hard decision to commit to innovation, right? Because it takes time… but for a company our size to be able to help push this technology, it’s one of those questions—if we don’t, who’s going to?” For EASE, innovation isn’t optional—it’s a responsibility.

Key Takeaways on Autonomous Trucking and More

• Service excellence, two-minute response times, and 24/7 visibility—helped EASE build a strong foundation.
• Innovation at EASE means elevating the customer and employee experience, not just investing in technology.
• Autonomous platooning allows trucks to travel in close sequence, improving efficiency and safety while keeping drivers engaged.
• Testing in Ohio and Indiana provides diverse conditions for real-world validation of autonomous trucking technology.
• EASE sees automation as a tool to empower workers, not replace them.

Episode 632: EASE Logistics on Innovation, and Autonomous Trucking