Bobcat logo

How Bobcat Company and The Salvation Army are Helping Communities Prepare Before Disaster Strikes

Listen to this article
Bobcat Expands Disaster Relief Partnership with The Salvation Army, Reaching $1.35M in Equipment Donations Since 2024

Bobcat Company is expanding its partnership with The Salvation Army to further support disaster preparedness and relief efforts. Through this expanded commitment, Bobcat has donated an additional $465,000 in equipment—bringing total donations to more than $1.35 million since 2024.  

In 2024, Bobcat donated 23 critical pieces of equipment, including forkliftsportable generators and light towers, to aid The Salvation Army’s disaster response operations following Hurricanes Helene and Milton. That donation was deployed across the Southeast, ensuring faster, more effective relief for impacted communities.  

Its latest donation, which includes portable generators and light towers, will support six Salvation Army locations across the United States—Alaska, Colorado, Illinois, Minnesota, Missouri and New York—strengthening the organization’s fleet across multiple territories. 

With the continued support of Bobcat, The Salvation Army is equipped to respond quickly to emergencies and provide sustained relief in communities most impacted by natural disasters.   

Merle Heatwole headshot“The support from Bobcat enables our Emergency Disaster Services teams to respond quickly and effectively when communities face disasters,” said Commissioner Merle Heatwole, National Commander of The Salvation Army. “With reliable equipment like generators, forklifts and light towers, we can provide critical services—meals, distribution of emergency supplies, and emotional and spiritual care—without delay. We are deeply grateful for Bobcat’s ongoing partnership and commitment to helping us serve those in greatest need across the country.” 

According to the National Centers for Environmental Information, the United States averaged 23 billion‑dollar weather disasters per year between 2020 and 2024—up from an average of just three per year in the 1980s. As disasters become more frequent and severe, emergency response organizations like The Salvation Army increasingly rely on mobile power and lighting solutions, including generators and light towers, to operate continuously and deliver essential support when communities need it most. 

Bobcat’s investment builds on a strong legacy of supporting the communities where its employees, dealers and customers live and work. The company’s equipment is often at the forefront of cleanup and recovery efforts following hurricanes, tornadoes, floods and wildfires—helping communities rebuild faster and stronger.  

Mike Ballweber image
Mike Ballweber

“Our mission at Bobcat is to empower people to accomplish more, and that includes lifting up communities in their time of greatest need,” said Mike Ballweber, president of Doosan Bobcat North America, Inc. “By deepening our partnership with The Salvation Army, we’re helping their teams reach more individuals, deliver more services and make a greater impact when it matters most.” 

Together, Bobcat and The Salvation Army are ensuring disaster relief teams are equipped to respond efficiently, extend their reach and provide essential services to individuals and families across the country.  

Magazine & eNewsletter

Printed Monthly Magazine

Published monthly, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Digital Monthly Magazine

Published on the fourth Thursday of each month, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Material Handing Wholesaler Weekly Newsletter

Our Weekly newsletter is emailed every Tuesday and contains the latest Industry Events and People News, Source Directory, and important Industry Links.

Forklift International Weekly Hot Sheet Newsletter

Published every Monday morning with the latest material handling equipment
available for sale.

Share the Post:

Related Posts

Our Current Issue

Trader Network

Magazine & eNewsletter

Our magazine is published and mailed monthly, Material Handling Wholesaler offers feature columns and special coverage of important industry issues. 

Weekly Newsletter – Get the latest industry events and people news in this weekly e-newsletter as well as direct access to Wholesaler’s Source Directory and link.

Current Supplements







Partnerships, Perspectives and Possibilities Take Center Stage at PTDA Canadian Conference

Listen to this article More than 160 power transmission and motion control (PT/MC) industry professionals gathered in Montréal, Québec, June…

Sensory Robotics Launches UL-Certified 3D Virtual Robot Safety System

Listen to this article Cincinnati safety startup debuts its SR-1 fenceless human and robot collaboration at Automate 2026 in Chicago…

Using Supply Chain Technology to Drive Operational Excellence

Listen to this article Southern Glazer’s Wine & Spirits is the world’s largest wine and spirits wholesaler, serving 47 markets…

Hyster launches XN2 electric forklift: High-performance evolution of a proven electric workhorse

Listen to this article Updated counterbalanced electric lift truck series builds on proven capability of E-XN series with greater configurability,…

AAR reports Rail Traffic for the week ending June 06, 2026

Listen to this article The Association of American Railroads (AAR) has reported U.S. rail traffic for the week ending June…