Central Oregon Forklift and Equipment joins LiuGong North America Dealer Network

Posted on Aug 1, 2023 in Nuts & Bolts

The LiuGong North America material handling network continues to grow with the addition of Central Oregon Forklift and Equipment. The company’s roots are based in Long Beach, California, but the business relocated to Bend, Oregon in the early 1990s. Both Dee Shields, CFO, and Dan Shields, COO, of Central Oregon, have family history working within the material handling space.

LiuGong and Central Oregon connected following the discovery of a California dealer advertising in Oregon.

Dan Shields noted the desire to add reliable, consistent forklifts to the Central Oregon fleet. The company sells forklifts in Oregon, California, Idaho and Washington. “We have been looking for something more affordable for our customers, and additionally, the warranty was huge for them too,” Dan Shields said.

Within the first few months working together, Central Oregon expressed its thanks to LiuGong for its consistent communication. “LiuGong has been responsive and great to work with,” Shields added. “Everyone is very helpful, and we’re so thankful for that.”

Jared Ward

Jared Ward, Vice President, Material Handling, LiuGong North America, echoed Shields’ comments in noting the relationship has gotten off to a strong start. “When our team connected with the Central Oregon group, we knew they were a great potential addition to our material handling dealer network,” Ward said. “Their experience and range covering the Pacific Northwest stood out as we continue to expand our network. We’re committed to serving them with consistent, reliable forklifts.”