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Yellow Logistics expands Pool Distribution Services from Atlanta to Dallas Markets

Yellow Logistics, the custom logistics brokerage of Yellow Corporation, is expanding its retail pool distribution with a new facility in Mesquite, Tex.

The Mesquite Yellow Logistics location is a 138,000 sq. ft. facility with 23 processing doors and a large, gated trailer drop lot. Here, the strategic pool distribution program consolidates retailers’ inventory and ensures products are distributed to stores through a comprehensive route optimization process. While providing both cost and service benefits to the customer, the Yellow Logistics pool distribution program will also reduce lead times to the retailer’s e-commerce and store network supply chains. While primarily retail customers may have the greatest need for this solution, Yellow Logistics offers this reliable service to many automotive and manufacturing customers as well.

“After successfully launching the Yellow Logistics retail pool distribution in the Atlanta market last year, we identified a clear need to expand this service to further serve the retail shipping community,” said Jason Bergman, Yellow Chief Commercial Officer, and Yellow Logistics President. “Opening this facility in Mesquite will expand the availability of time-defined service for large retailers in the Dallas market. We are excited about this opportunity to grow our customer base through custom freight solutions and successful retail pool distribution services.”

In 2020, Yellow Logistics opened a facility in the Atlanta market and launched a custom pool distribution freight solution for a major American, domestic houseware merchandise chain operating more than 1,400 retail stores in North America. In addition to establishing the new strategic pool distribution partnership in the Georgia, Tennessee, and Alabama markets, the customer’s partnership expanded with the Yellow companies, collectively a tier-one LTL provider for the retailer.