Trelleborg just announced that it has once again joined Italy’s prestigious Giro d’Italia 2023 cycling race as an official partner for the world-renowned event, attracting the attention of cycling enthusiasts and thousands of spectators each May for over 100 years.
Roberta D’Agnano, EMEA Marketing Director at Trelleborg Wheel Systems remarked: “Last year proved to be a terrific opportunity to reconnect with our customers and end users in local communities across Italy. We are proud to renew our partnership with such an iconic and prestigious event. As tire experts, everyone at Trelleborg is committed to tackling new challenges and giving their best for achieving outstanding sustainable performance. Endurance, excellence, innovation, and team spirit proved to be the perfect fit, as Giro d’Italia and Trelleborg embrace the same values.”
The Giro d’Italia is one of the most highly anticipated sporting events of the year, with riders taking on the challenge of traversing the entire length of Italy, from the plains up through its rough, mountainous terrain. This year’s race starts May 6th on the Adriatic sea’s Costa dei Trabocchi and features a total of 21 stages with riders coming into the final stretch on May 28th in Rome.
As an official partner, Trelleborg will be stationed at each start village along the 3500-kilometer route across Italy, where visitors of all ages can win prizes in interactive challenges, view Trelleborg tire solutions up close, and meet cycling enthusiasts as racers set off on each leg of their journey.
Find out where Trelleborg stands are set up and see each of the stages of the Giro d’Italia at www.trelleborg.com/it-it/
