Eyefreight, provider of transportation management systems (TMS), announced that after a successful trial involving students enrolled in one of its marketing and logistics courses, The Ohio State University (OSU) Fisher College of Business plans to give the Eyefreight TMS an even larger role in its well-regarded transportation management and logistics programs.

Within the Fisher College of Business, the Marketing & Logistics Department prepares both graduate and undergraduate students to take on jobs at international companies in the logistics sector. Earlier this year, the Eyefreight TMS was introduced to students in the department’s Logistics Technology and Transportation Management course. With the success of the pilot, the Eyefreight TMS will be applied extensively in the department’s Transportation Management and Logistics Technology sections, and in the Masters of Business Logistics Engineering (MBLE) program.

Designed to graduate students equally skilled in logistics strategy, management and engineering, the MBLE program enables students to go beyond the classroom by providing solutions to logistics-related problems for major companies though two field study courses. Student teams have recently designed solutions for Honda, Whirlpool, Chiquita, Agilent, ODW, FedEx and Schlumberger. 

“The transportation and logistics management courses in general – and the MBLE program in particular – at The Ohio State University are among the best in the world,” said Eyefreight CEO Ken Fleming. “We are tremendously proud that the Marketing & Logistics Department in OSU’s prestigious Fisher College of Business has decided to further apply the Eyefreight TMS into its core transportation management and logistics curriculum.”

Walter Zinn, Department Chair of the Fisher College of Business Marketing & Logistics Department, said “Leveraging Eyefreight’s global cloud-based solution for transportation and logistics courses is another step in bridging theory into practice. With this technology, we can have students work with real-world logistics problems from using manual calculation and processing and then experience how using the technology enables productivity, visibility and more. When done, the students know both the underlying functions the TMS system enables and how to leverage those functions with automation.”