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Carolina Handling releases Santa’s Automated Workshop to highlight intralogistics solutions offerings

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For the second year in a row, Carolina Handling has released a children’s holiday book, this one illustrating the Raymond lift truck dealer’s capabilities as an automated systems integrator. 

Santa’s Automated Workshop is the second of the company’s Solutions for Santa Books and a sequel to last year’s If Santa Had a Lift Truck, which won three ADDY Awards in the categories of book design, copywriting, and direct mail.

Written by Carolina Handling’s Marketing department and illustrated by Jason Craft, Santa’s Automated Workshop explores what happens when Jolly Old St. Nicholas packs his bags and moves to Cozumel. Following the instructions in a note left by Santa upon his departure, the elves call Carolina Handling to help save Christmas.

Conveyor page imageThe book highlights Carolina Handling’s capabilities in consulting and systems design, conveyor and sortation, automated guided vehicles (AGVs), automated storage and retrieval systems, and Raymond Corporation’s industry-exclusive Pick2Pallet LED Light System and iWAREHOUSE telematics.

The exclusive Raymond Solutions and Support Center in the Southeast, Carolina Handling also provides advanced automated solutions that increase throughput and assist with ongoing labor shortages and consumer demand. The company’s Intralogistics Solutions Group offers design and engineering services, along with several automated products for systems integration. 

“Santa’s Automated Workshop is a unique, memorable way to show Carolina Handling’s capabilities beyond lift truck sales and service,” said Director of Marketing Donna Waldrep. “We illustrate in a fun, yet informative format what Carolina Handling offers as an integrated material handling solutions provider by helping Santa automate, connect and optimize.”

To view Santa’s Automated Workshop flip book, visit solutionsforsanta.com.

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