Current Issue
Material Handling Wholesaler Cover
December 2017
Enjoy the December cover story as Dave Baiocchi helps you transition from supplier to strategic partner

Industry News

View Material Handling Wholesaler's profile on LinkedIn

HTAA unveiling the details of the new Healthy Trucking Driver Vitality Program at summit

As the Trucking industry’s authority on Driver Health and Wellness, the Healthy Trucking Association of America (HTAA) announced at the Mid-America Trucking Show that they have pioneered another breakthrough in their ongoing efforts to improve the health and wellness of our nation’s professional drivers. The Healthy Trucking Driver Vitality Program is the trucking industry’s new state-of-the-art personal health and wellness management tool that ALL drivers can use to improve and maintain their health.

“The Healthy Trucking Driver Vitality Program is the single most important development to date in the nationwide campaign to help drivers improve their health,” says Bill Gordon, HTAA Executive Director. “It’s exactly what the industry needs – a universal platform that all drivers can use – an industry standard that will benefit every driver and every fleet.”

The HTAA has partnered with one of the world’s most successful corporate wellness companies, The Vitality Group, to develop this program for the trucking industry. The incorporation of The Vitality Group’s proven wellness solution makes the Healthy Trucking Driver Vitality Program the only health and wellness program designed for the trucking industry that has a wellness solution that has been actuarially proven to work on large groups of employees over long periods of time. The Healthy Trucking Driver Vitality Program addresses all the ailments that affect the trucking industry. Whether a driver is suffering from obesity, diabetes, respiratory illnesses, hypertension or a variety of other illnesses, the HTAA Vitality Program will identify the problem(s) that need(s) to be addressed, lay out a pathway for the driver to follow, provide the resources the driver needs, and then reward the driver for his or her efforts.

“We’ve been working for over three years to develop this program, says Gordon. So many ‘wellness programs’ are really just weight loss diet/exercise plans – there are thousands of them, and while they certainly have their place, very few continue to work in the long run and none of them addresses all the other important health issues that are plaguing the professional driver population. This is why the Healthy Trucking Driver Vitality Program stands alone as such a significant innovation – there is simply nothing else like it – This program is the game changer that is going to finally give drivers and fleets the tools they need to turn around the trucking industry’s current negative health trend. Trucking fleets and organizations come to us all the time and ask what they can do to improve their drivers’ health. Now there is a simple answer: The very best thing we can do at this time to improve the health and wellness of our nation’s professional drivers and the entire trucking industry is to get every single truck driver in America to start utilizing the tremendous benefits of the Healthy Trucking Driver Vitality Program as soon as possible”

The HTAA will be unveiling the details of the new Healthy Trucking Driver Vitality Program at the upcoming HTAA Healthy Trucking Summit (Atlanta, Georgia – April 24-26, 2012), the trucking industry’s most important annual health and wellness event and the number one source of education and resources aimed at improving the health of our nation’s professional driver population. Each year the HTAA invites trucking industry leaders, including Safety Directors, Human Resources Directors, Recruitment & Retention Managers, other trucking fleet and organization executives, and all stakeholders with an interest in improved driver health to attend the Summit to network and receive information and resources to help drivers get healthy and live longer lives. This year will be even more important, because trucking fleet representatives will leave the Summit armed with the most potent weapon the trucking industry has ever had for combating the lack of good health that has predominated the driver population for so many years – the Healthy Trucking Driver Vitality Program.

For more information, contact Nikki Pinson at or 334 546-8000.