Tim Clevenger has been named Vice President of Marketing and Brand Management for The Papé Group Inc. He continues to report to Dan Hollingshead, president and CEO of The Papé Group.
"The Papé organization is committed to the marketing process and to differentiating our brand in a highly competitive and commoditized marketplace," says Hollingshead. "Tim's new role will ensure we stay competitive with our brand and leverage it to grow our business."
"Where Tim has taken our brand is exciting," adds Susie Papé, board chair of The Papé Group Inc. "We're glad to have Tim expand our marketing and branding initiatives with his skills and experience. He's a valued member of our executive team."
Clevenger joined The Papé Group Inc. in 2000 and previously served as director of corporate development. During that time, he was part of the Papé team's significant acquisition and expansion campaigns for Papé Machinery, Papé Kenworth, Papé Rents, Ditch Witch Northwest and Engineered Products, a Papé Company. He also helped bring The Papé Group companies under a unified Papé brand umbrella and helped make significant gains in customer service with a comprehensive customer satisfaction initiative that includes everything from training to measurement metrics.
Clevenger came to Papé with a 15-year background in advertising and marketing. He has won numerous awards for his advertising work, including three national Telly Awards for best local television and radio non-network commercial.
He is currently on the boards of directors of the University of Oregon's School of Journalism and the Jordan Schnitzer Museum of Art, as well as Associated Oregon Industries and Oregon Business Council. He has occupied volunteer leadership positions for numerous community and industry organizations, serving as a trustee for the Lane Community College Foundation, past-president of the University of Oregon Alumni Association, past chair of the Hyster National Marketing Subcommittee, member of the Kenworth dealer marketing group, John Deere marketing-communications committee and the Eugene Area Chamber of Commerce Economic Development Council. In addition, he volunteers his time with FOOD for Lane County and Eugene Mission.
Clevenger earned a master's degree in business administration from Marylhurst University in Marylhurst, Ore., and a bachelor's degree in journalism with an emphasis in advertising from the University of Oregon, where he occasionally teaches advertising as an adjunct assistant professor